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Ask any questions and get reliable answers. Gustav knows how to thoroughly analyse any feedback you have gathered on Panelista.

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We help banks, insurance companies, museums, housing associations, car dealers, the forestry industry and many more to engage in dialogues with their customers to make better decisions. Which customers do you want to talk to?

All kinds of companies need to be quick to respond to their customers' needs, able to develop in smaller steps and prepared for changing  behavior and technology shifts.

With an energy market that is becoming increasingly dependent on weather and politics, it is crucial that consumers are provided with the right tools and knowledge to navigate alongside energy companies towards a fossil-free future.

We help banks, insurance companies, museums, housing companies, car dealers, the forestry industry and many more to have continuous dialogues with their customers and make better decisions. Which customers would you like to talk to?

And you?

Growth, new establishments, urban development, digitalization, challenges in healthcare and care services, competency provision. Yes, the list of challenging areas for municipalities is long, and working together with residents and businesses is essential for success.

To develop public transportation and increase the share of sustainable travel, facing climate challenges, losing market shares, and growth requires close dialogue with travelers. For Skånetrafiken, Västtrafik, Jönköping Länstrafik, among others, working with Panelista method is an effective way to become more customer-focused organization.

Providing services for health equity or gaining residents' perspectives on major infrastructure issues or cultural initiatives requires a responsive and ongoing dialogue. Whether it's about improving services at 1177, involving different types of residents in cultural life, or making the region an attractive destination for visitors.

E-commerce and retail are constantly affected by challenges driven by new technologies, trends and changes in the world around us. Through dialogues including the customers, store staff and retailers, the ability to understand the entire customer journey creates a unique competitive advantage.

Panelista in different industries

To see the insights from your customer feedback in this channel, log into Panelista and choose the notifications you want to see here.

If you don't have Panelista account yet, [learn more and create one](https://panelista.com).

Connect to Panelista

Do you want our advice on anything else? We want to help you make the best use of Panelista.

Get expert guidance for your case and sharpen your knowledge of the method.

Choose one of the options and our coach will contact you right away.

Get help with engaging new group of people, creating new panel or starting a new project.

New team or a colleague working with Panelista? Let's get them up to speed.

We are on it!

What can we do for you?

Add a profile photo to make things more personal. It is always nice to see who you are talking to!

Panelista - Know the needs of your customers.

If you leave the panel you will not be invited to future questions, and you won't see this panel in your dashboard anymore.

Panelista is a proven method where you start conversations by asking video questions. Get high-quality customer feedback and automatic AI analysis. Stop guessing, start asking.

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Qualitative analysis of {answersCount} answers and {questionsCount, plural, one {1 question} other {# questions}}.

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Dashboard is a place where feedback from all your questions gets analyzed every month.

Dashboard is a place where feedback from all your questions gets analyzed every month. Get in touch to get started.

Analysis will appear here once it's ready. They are created automatically every month, as long as there are at least 100 answers.

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Sentiment of the answers related to this topic.

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Share it with your colleagues who already have a Panelista account.

What questions is this feedback coming from?

Ask these questions in your panels or touchpoints to get a better understanding of the issues people talk about.

There were {numberOfAnswers} answers and {numberOfQuestions} {numberOfQuestions, plural, one {question} other {questions}} analyzed for {month}, and Gustav found some interesting findings across {numberOfFindings} topics for you to look at!

There are {numberOfComments} answers to this question in the <link>{panel}</link> panel. Check the findings and see what people talk about.

There are {numberOfComments} new answers to this question in the <link>{touchpoint}</link> touchpoint. Check the findings and see what people said.

Hi {firstName}! I would love your input. The question is open for {count, plural, one {1 day} other {# days}}.

{count, plural, one {There is a new answer for you! See the answer, highlight interesting bits, and ask a follow-up question if you wish.} other {There are # new answers for you. See what people people said, highlight interesting bits, and ask follow-up questions to learn even more.}}

You will find Panelista at Kungsgatan 57 in Gothenburg, Sweden. We who created Panelista are a group of experienced product leaders, developers, designers and business developers. We have run startups and innovation teams, written code at Apple, helped large organizations become agile, and developed several of the digital products that you encounter in your everyday life. Throughout the years we have experienced the strength in having a dialogue with our customers to ensure that we fulfill real customer needs. With Panelista we want to make it possible for all companies to establish fast feedback loops with their customers. If you are curious to see what we look like, we are the ones in the pictures and videos in all the examples on this website.

We are Panelista

Creating shortcuts to the most used services is requested feature.

It is difficult to get through on the phone and that feedback on emails is slow.

Customers find the new financial portal easier to work with.

The key findings based on all responses, updated continuously as you get more feedback. So you can focus on the conversation.

Findings

Automatic report with both your and the AI's insights, summary, customer quotes and analysis that can easily be shared with your colleagues.

Report with selected quotes

When you ask multiple questions, we analyze the questions both together and separately to capture interesting relations between the answers.

Summaries in surveys

Understand what your customers really think and why, to better map the customer journey and adapt your business to their actual needs.

Involving customers provides concrete ideas for improvement and helps you prioritize and make quick decisions when developing new services, products and offers.

By acting on customer feedback, you show that you care. You build a stronger relationship with customers and their loyalty increases.

Improving the customer experience

Targeted product development

Increased customer loyalty

Panelista makes your organization truly customer-centric

Our coach assists you in getting started with your case where you need customer insights. You'll have a structured and straightforward kick-off with your team, so you can quickly send out your first video question.
 
We take the work out of customer research by helping you at every step of the way. Formulating challenges, locating your target groups, which questions that need to be asked, working with the feedback together with you to find the insights that help you make the right decisions.

Panelista Coach - Let's do it together

Get a holistic view of customer needs by combining in-depth panel dialogues with broad surveys gathered in one analysis. The dashboard gives you a clear and actionable overview.

Introduce new technology faster, such as electric car chargers and modern ports

The objectivity of the analysis allows you to stop guessing and start making customer-centric decisions based on real feedback.

Dashboard helps you identify new customer behaviors and trends that are happening here and now.

The continuous automatic updates show how needs change over time and how your efforts affect customers at every stage of the customer journey.

The effects

Make better decisions

Identify new customer behaviors in no time

Get better insight into the customer journey

Through continuous pulse measurements, the dashboard helps you identify trends, prioritize focus areas, and understand changes in customer behavior. It provides much more qualitative and nuanced understanding than traditional methods like NKI or NPS.

Panelista dashboard gives you a deep AI-driven analysis of needs and expectations that helps you bring customer perspectives into important decisions and priorities.

Snapshot of your customers' needs

Panelista AI makes it easy to learn from the feedback you receive. Ask questions to hundreds of customers and quickly get summaries and insights based on their answers.

Analysing feedback with AI

The onboarding together with you guys made it easy and fun!

Place your personalized video questions anywhere along the customer journey, via email, app, purchase flow or in a digital panel. Get high-quality, in-depth answers from customers at scale.

Our AI, Gustav, helps you analyze results from large amounts of responses, revealing patterns and key customer insights for you to work with.

Analyses and insights are presented in automated reports and dashboards that are automatically updated over time. The customer in the room provides a new dimension of decision support for the entire business.

Panelista gives you superpowers

Customer feedback in no time

AI analysis

Make customer-focused decision

Go from boring surveys and time-consuming interviews to quick, personal video questions. With your own panel on Panelista, you always have access to engaged customers who are ready to provide high-quality feedback, so that you can explore needs and test ideas continuously.

A direct channel to your customers

You invite a selection of your existing customers to a panel. Then you ask questions in short videos that create engagement and high-quality feedback.

Send video questions to selected customers

Everyone in the panel gets a text message when there is a new question. You get a feed of answers, ask follow-up questions, highlight the most important things, and add learnings.

Ask follow-up questions and add highlights

You choose how many days each question is open. When a question closes you get an automated insights report that you can share with your colleagues.

Get an insights report ready to be shared

Understand customers in depth with the fully AI-powered Panelista dashboard that delivers qualitative analysis of the responses you collect.

You get an objective picture of your customers' needs and expectations that you can easily take with you when making important decisions.

Dashboard

The customer in the room

The product

Ask personal video questions directly to your target audiences quickly and easily to explore needs and test ideas. With your own panel, you always have access to engaged customers ready to provide high-quality feedback.

Panels

Direct channels to your customers

Conduct broad surveys with a mix of qualitative and quantitative response options. The personal video format increases engagement among target groups and provides deeper insights.

Surveys

Deep insights from many people

Place video questions and collect customer feedback in the right moment. With a link, digital button or QR code, you can easily explore needs and evaluate experiences in the right context - in the app, after purchase, on the bus or in a newsletter.

Touchpoints

Feedback from the right moment

The first video took me a bit outside of my comfort zone, but so worth it.

Thanks! The next newsletter will land in your inbox.

Touchpoints with video questions gives you the opportunity to collect high-quality feedback from the right moments. You place a button, link or QR code, get a feed of answers, and can ask follow-up questions whenever you want.

Feedback from the  right moments

Ask your customer a question at the perfect moment. Like when they are waiting for the bus, using a new feature in your app, or just placed an order. By placing a video question in the right spot as a button or QR code, you can explore needs and evaluate experiences.

Feedback from the right moments

Allow respondents to add images to their answers.

By simply adding a why? or a how? you get much better understanding of the response of your survey. Asking open questions is the most powerful way to get actionable insights and a great way to allow respondents to express their preferences or ideas.

You need a question with free text answer

You can do this either by adding new text question, or enabling optional text answer for a rating question.

There are no answers matching your filters.

Managers can do everything except creating panels, touchpoints, and adding new administrators.

Ask several questions with one video question.

Get replies and discussions based on your video question.

Email notification about new dashboard analyses.

You need to activate dashboards to create a new one. Contact us and we will extend your subscription.

You are using {used} out of {limit} dashboards. Contact us and we will extend your subscription.

This action is irreversible. Do you really want to delete this comment?

You have an unfinished draft. Would you like to pick up where you left off?

We found your changes.

Edit subtitles

In case we didn't catch all the words just right, you can fix the subtitles here.

Get an image with transparent background to share.

Export the answer as image

Add a link to external content like a website or prototype.

Something like "Check out the prototype".

Generating subtitles… This might take a little while.

Add highlights

Select text you want to highlight, then add your note.

Remember to highlight good answers and comments in the discussion! Panelists don't see the highlights.

Ask questions and insights will appear here over time.

Set the minimum and maximum choices the user can make.

To get automatic subtitles, please re-upload the video.

Email with unread notifications, grouped when there are many answers.

Users are able to adjust their own settings.

Email with a summary of the activity in the past month.

Allow respondents to add a text answer to their rating.

Understand preferences by asking panelists to sort a number of options (max 7 options). The panelists will be asked to explain their priorities.

Ask panelists to sort options

Activity

Learnings

Email notifications about new activity in the questions.

Create your first panel

You are using {used} out of {limit} panels. Contact us and we will extend your subscription.

Share this touchpoint by placing the QR code in places where people will scan it with their phone. You can put the QR code on stickers, leaflets, product packaging and other places.

Get QR code

Make this the active question in the touchpoint again, or schedule re-activation for later.

Activate question

Things you won't need for most questions, but might want for some.

Add images to your question. You can add optional titles to describe the images.

Question images

Present the options in random order to get unbiased responses.

All answers that are related to this topic.

Share link to the report

Only ask this question if a condition is met.

Use subtitles

Link to a specific section of the report. The recipient lands on the section that you are looking at now, but can then move around the report as normal.

Automatic summary was generated based on all answers.

Automatic summary will be generated when there are more answers.

Let respondents add images to their answers.

Require the user to answer this question to continue.

You can download the table as a universal CSV file to use in most applications, or an Excel XLSX file.

Title

Place a video question in a digital or physical channel. Get high-quality feedback from the right moment. You will find examples and inspiration at <link>this page about touchpoints</link>.

Create your first touchpoint

You need to activate touchpoints to create a new one. Contact us and we will extend your subscription.

You are using {used} out of {limit} touchpoints. Contact us and we will extend your subscription.

Upload vertical video with your question. Keep it short, ideally below one minute. Maximum size is 500 MB.

The selected thumbnail picture will be shown as a preview before the video is played.

Paste the code below into your website HTML code, right where you want the button to be appear. The button will always show the video question that is currently active for this touchpoint. You don't have to place your button now, you can do it later too. If you are not the person who will place the button on your website, you can share the page with instructions with that person instead.

Place your button

Use email notifications instead of SMS to notify panelists about new questions.

Chat notifications

Connect your Slack chat with Panelista to bring the insights to your colleagues.

Select the account you want to connect to this chat.

You don't have access to any clients on Panelista. Please contact your administrator to be added to a client, or sign in with a different account.

This action is irreversible. When you disconnect this chat, existing message will stay but new will not be sent.

Email notifications will not contain panelists' names, previews of answers, or any other user-generated content.

Let's get in touch and we will adjust the features to your needs.

Important learnings based on new feedback. Dashboard analyses are included.

How many touchpoints, panels, and dashboards are included in the subscription.
Please contact us if you would like to update your subscription.

Subscription

Read about touchpoint questions and surveys.

Archive this panel. All existing content will be preserved, and active questions will finish as scheduled. Archived panel will not be counted in your plan. This action is not reversible.

Learn more by asking follow-up questions; "Can you tell me more about...?", "What do you mean by...?", "Can you give examples of...?".

Download a folder with Word documents for all questions in this panel.

When you have enough panelists in your panel, you can create your first video question.

No video questions yet

No one is waiting for your approval to join this panel right now.

No requests right now

Invite people to join this panel. You will see the list of all panelists here.

No panelists yet

Your open question that you want answered.

Want more answers? Don't worry! 24 hours after the video question started, there will be an automatic reminder sent out to all panelists who have not yet answered.

Notifications of your follow-up answers will be sent to panelists via SMS, instead of email.

When you reject a panelist's request to join the panel you will not have the ability to add them later.

If you remove this label, it will be removed for every panelist {count, plural, =0 {} other {( # )}} inside this Panel.

Remove label

You can remove this panel, "{panel}", and all questions in it. All content - answers, highlights and learnings will be removed.

This action is not reversible.

All questions and their content - answers, highlights and learnings will be deleted. This action is not reversible.

Remove panel and all questions?

You can remove this video question, "{question}", and all content in it. All answers, highlights and learnings. This action is not reversible.

All answers, highlights and learnings will be deleted. This action is not reversible.

Remove question and all answers?

The panelist will not be invited to future questions in this panel. They do not lose access to the questions they are already participating in.

Panelists are not notified about their removal from panels.

Optional: Select labels to ask specific target groups.

Once upon a time there was a question here.