You probably have a number of engaged people in your target group who want to contribute and share their ideas.
There are multiple ways to recruit panelists to your panel. Normally this is done through any of your existing channels like social media, newsletter/mailing list, CRM, postal mail or similar by sharing a link to your panel where panelists can join the panel.
Organisations that have physical customer or user events can use these events to recruit panelists and keep the conversation going between the events. Remember that the goal is not to have thousands of panelists in a panel, it is much better to have 30 interesting people who want to contribute.
We are also happy to help you identify suitable panelists, and how to invite them in the best possible way.